By Maria Bengtsson

ISBN-10: 1138002259

ISBN-13: 9781138002258

ISBN-10: 9057022575

ISBN-13: 9789057022579

Climates of Competition stories the recommendations and manoeuvres of geographically proximate opponents to extra comprehend the character and dynamics of competition.
Through case-studies of brands competing for stocks in 3 commercial markets - agricultural equipment, processing gear and heavy lifting gear - a close photo of the character of festival emerges.
By combining questions of geography with these of company process, this research presents a sophisticated research of the connection among festival and company studying processes.

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Climates of Global Competition (Routledge Studies in Global Competition) by Maria Bengtsson


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