By Patrick L. Plaisance

ISBN-10: 1452258082

ISBN-13: 9781452258089

Media Ethics: Key rules for dependable Practice makes ethics available and acceptable to media perform, and explains key moral ideas and their program in print and broadcast journalism, public kinfolk, advertisements, advertising and marketing, and electronic media. not like application-oriented casebooks, this article units forth the philosophical underpinnings of key ideas and explains how each one may still consultant accountable media habit. writer Patrick Lee Plaisance synthesizes classical and modern ethics in an available option to aid scholars ask the best questions and boost their serious reasoning talents, as either media shoppers and media execs of the long run. the second one version contains new examples and case reviews, increased assurance of electronic media, and new chapters that distinguish the 3 significant frameworks of media ethics and discover the self-discipline throughout new media systems, together with blogs, new varieties of electronic journalism, and social networking sites.

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Media Ethics: Key Principles for Responsible Practice by Patrick L. Plaisance


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